Mahindra ties up with IIM, Ahmedabad to train young transport entrepreneur

After announcing 38 unsung Heroes of Indian transport at the glittering ceremony of the second edition of Mahindra Transport Excellence Awards 2012, at Hotel Ashok, New Delhi on 9th Jan, 2013. During the Awards Ceremony, Anand Mahindra – Chairman & Managing Director – Mahindra & Mahindra, had Launched yet another pioneering and unique initiative, Mahindra Youth Transport Management Development Program – MPOWER, with IIM - Ahmedabad as the Knowledge Partner and urged the youth transport entrepreneur to, Take forward, their family business with their OWN vision.

Last Year Mahindra had taken the first step in the direction of encouraging the youth to take on the path of excellence by instituting the Youth Transport Personality Award. And this year Mahindra had gone a step ahead to encourage the Youth Transporter to take on their “Papa Ka Business”.

Speaking on the occasion, Mr. Nalin Mehta, CEO & Managing Director, Mahindra Navistar Automotives Limited, said, “Mahindra has resolved to be the change agent in the Indian commercial vehicle industry. In order to walking this talk, we have decided to take this concrete step by developing a unique management development programme that will transform the way young transport minds view their business - MPOWER . At Mahindra, we call it a RISE initiative for Youth Transport Entrepreneurs, with the main objective of helping professionalize Indian Trucking Industry through Management Development Initiatives for Key Stakeholders in the Trucking Ecosystem. In a way, this is an extension of our other similar initiatives, like the Mahindra Transport Excellence Awards and Outperformers’
League, the transport forum.”

MPOWER, developed specially by IIM Ahmedabad through the process of co-creation is a pioneering initiative and unique in many ways. The entire course content was developed ground-up through participation of young transporters who shared their concerns and spelled out their knowledge needs for running their existing business through their own vision for future.

Mr. Nalin Mehta, Managing Director, Mahindra Navistar Automotives Limited, further added “This is a great opportunity for young transport entrepreneurs to take maximum advantage through this brand initiative of Mahindra. This is a tool that would help shape their vision for tomorrow’s challenges, so that they are empowered to take their family business forward with state-of-the-art know how. This program is specially designed by and will be conducted by IIM-Ahmedabad. IIMA has designed the course module for the Key Stakeholders in the Trucking Ecosystem preparing them for tomorrow. It’s a long term sustainable initiative which is in line with market needs and Mahindra philosophy.”

The MPOWER program is sponsored by Mahindra. The fees for the course, study material, field visit and workshops are completely borne by Mahindra. It is a 14 day duration course, started on 23rd January, 2013 to 5th February, 2013 with the first batch of 30 Youth Transport Entrepreneur , including field visit, external workshop.

Mahindra has also organized special Guest lectures by Industry experts to give better insight of the domain development and current trend for this program.

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